New clothing collection celebrates Natural History Museum

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Little Green Radicals announces a new collection that celebrates the creatures on our planet, created in collaboration with the Natural History Museum.

The Finding the Extraordinary collection takes inspiration from some of the most beautifully vibrant creatures that children might be surprised and delighted to discover living nearby in the UK, from vividly-coloured bugs such as the rainbow leaf beetle and 22-spot ladybird, to brilliant birds like the mandarin duck. The collection is available now from the Little Green Radicals website.

The 14-piece collection includes pyjamas, tops, leggings, a drawstring bag and two adaptive styles (a t-shirt with feeding tube access and extra long joggers with leg openings), all featuring a variety of curious critters and creatures. A Fix it Kit of embroidered patches is also available, to help prolong the life of little clothes taken on big adventures.

Whether spotted or striped, vividly colourful or strikingly patterned, little adventurers will delight in learning all about these wonderful species that live closer than we might think. A great way to introduce some lesser-known (but no less remarkable) animals to little ones, this collection is perfect for nature explorers who love discovering the wonders of nature on their doorstep.

Juliet Evans, Little Green Radicals Marketing Director, commented: “For this collection, we wanted to shine a light on some of the extraordinary creatures that can be found right here in the UK. Our designer, Josie Bragg, delved into the Museum’s incredible archives and drew inspiration from remarkable illustrator Maud Horman-Fisher, who worked there in 1879, at a time when few women were recognised in science. Josie has reimagined some of Maud’s beautiful illustrations as colourful, playful prints for a new generation of young adventurers.”

Louisa Skevington, Natural History Museum Licensing Manager, added: “We are delighted to be launching this beautiful collection with Little Green Radicals. Our children’s licensing programme aims to inspire a love of the natural world for future generations, and this collection encourages curiosity in the wonder that can be found all around us. It is fantastic to see care for the planet reflected in the collection, which is made from organic and Fairtrade cotton and includes embroidered patches that can be used to give new life to clothes that have become worn after adventures. The inclusivity of this collection, which includes two adaptive styles, also wonderfully reflects how nature, and our Museum, is for everyone.”

Find out more about the Natural History Museum’s extensive licensing programme here, or contact louisa.skevington@nhm.ac.uk.…Read more by Anita

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